Do you want to get more visibility and engagement with your website content? Or do you want to build up your authority and reputation, but don’t have your own website yet? LinkedIn Publisher platform can help you with both of those objectives. LinkedIn Publisher is a publishing platform built right into LinkedIn. Any LinkedIn member …
Do You Have Problem Clients? Maybe Your Free Consultation is to blame. Are you wasting your time offering free consultations? I’m Allison Shields Johs, President of Legal Ease Consulting, where I help lawyers create more productive, more profitable, and more enjoyable law practices. I can’t tell you how many lawyers I’ve worked with who complain …
Are you giving clients away to your competitors? I recently had a conversation with a client of mine who was telling me that her business has slowed down considerably as a result of the pandemic. She told me that she just wasn’t bringing in as many new matters and wasn’t doing as much business as …
Do you need a premium account to get the most out of LinkedIn? This might be the single most common question I get when speaking or training on LinkedIn. And while I will say that my co-author on Make LinkedIn Work for You, A Practical Handbook for Lawyers and Other Legal Professionals is a firm …
“What should I do with my LinkedIn connections?“ This question is one I get from lawyers all of the time. They have lots of connections on LinkedIn, but they’re just sitting there – they aren’t doing much for them. In my last video, I gave a couple of suggestions to answer this question, including looking …
Are you having trouble finding what you want in LinkedIn Search? Or are you running into problems with LinkedIn’s search quotas on free accounts? Hi, I’m Allison Shields Johs, President of Legal Ease Consulting, where I help lawyers create more productive, more profitable, and more enjoyable law practices, and the co-author of the book, Make …
Are you making the most of your LinkedIn connections? My co-author on Make LinkedIn Work for You, A Practical Handbook for Lawyers and Other Legal Professionals, Dennis Kennedy, recently ran a poll on social media asking what one aspect of LinkedIn lawyers wanted to improve the most this year, and the winner was Connections. A …
Are you using keywords strageically on your law firm website? Keywords are words that your potential clients would use to search the internet for a lawyer who does what you do. The golden rule of writing website copy is to write for human beings first, and search engines second. So you should never force or …
Did you know that 75% of people judge a business by their website? While lawyers may think this isn’t true for them, the fact is that, especially now, when many of our encounters are purely virtual, more and more potential clients will be judging you by your website. A weak website can cost you up …
Is your law practice ready for 2021? If we’ve learned anything from 2020, it’s that we absolutely cannot predict the future, and that our plans can be derailed at a moment’s notice. But believe it or not, that’s exactly why it’s so important to take the time to make a strategic plan for what you …
Is 2021 the year you finally learn how to make LinkedIn work for you? Hi, I’m Allison Shields Johs, President of Legal Ease Consulting and co-author of Make LinkedIn Work for You, A Practical Handbook for Lawyers and Other Legal Professionals. This is the third LinkedIn book my co-author, Dennis Kennedy and I have written, …
Are you missing out on business because your website doesn’t provide a good experience for mobile users? Studies have shown that millions of people access the internet exclusively through their smartphone or other mobile device, and that 73% of people will leave a site that is difficult to use on a mobile device in favor …
Is your law firm website competitive? In other words, does it help you stand out from your competition and rank well in the search engines? Here are three ways to make your law firm website more competitive. Why us?First, ensure that your website answers the question, “Why us?” Why should a potential client choose you …
Are you still not using video in your law practice? Here are three easy ways to incorporate video into your law practice. MarketingThe first one is marketing. And it’s probably the most obvious. People do business with people they know like, and trust. But these days, we’re not getting to spend too much time with …
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