In my last video, I gave you a little preview of what’s inside our brand-new book, “Make LinkedIn Work for You, A Practical Handbook for Lawyers and Other Legal Professionals,” but today I’d like to talk about some different approaches to how you might use this book, since it may be a bit different from what you’re used to.
While we would love it if everyone read the book cover to cover, we know everyone is busy and that approach probably isn’t the most practical for most people.
The first thing I recommend is that you read this book with LinkedIn open in front of you, whether that’s on a laptop or desktop computer or on your mobile device. This is the fastest and easiest way to take action and to get a real-time idea of what we’re talking about when we go through the different elements on LinkedIn. We purposely did not include screenshots in this book because they change so frequently, but it can be helpful to be looking at LinkedIn while you’re reading.
Since this book is a combination of discussion about high-level strategy for your use of LinkedIn and practical, hands-on tips, I’m going to also recommend that you either keep a notes app open on your device or have a piece of paper and a pen handy so that you can make notes about some of the goals you want to accomplish, such as making a list of the kinds of people or businesses you want to connect with on LinkedIn so that you have it to refer to later.
I’ll give you some more tips about how to get the most out of the book in a future video. But if you don’t already have your copy, you can find it on Amazon in both paperback and Kindle versions, and it makes a great gift for the legal professional – or really, any business person – in your life.
Please leave me a comment to let me know how you liked the book and how you have been using it!
- No Time for a LinkedIn Company Page?
- LinkedIn Premium Company Pages
- Why Create a LinkedIn Company Page if You’re a Solo?
- Securing Your LinkedIn Account
- Increase the Reach of LinkedIn Company Page Posts
- Have You Forgotten About Your LinkedIn Company Page?
- Is LinkedIn Using Your Data to Train Its AI?
- Leveraging Google Business Offers
- Are You Making These Google Business Profile Mistakes?
- What Should You Post on Your Google Business Profile?
