Did you know that a recent study showed that when a female entrepreneur is guided by a female mentor, her sales increased by an average of 32 percent?  

The same study revealed that female entrepreneurs paired with male mentors did not significantly improve their performance.

This success of the female mentoring pairs was attributed to positive and supportive engagement between these women.

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Become a mentor

In honor of International Women’s Day, I want to challenge all of you successful women to mentor a young, up-and-coming woman in your field.

Here are some ways you can do that:

• Provide a supportive environment and make space for them to voice their concerns and ask for help or advice.
• Help them to set realistic goals and build the skills necessary to achieve them.
• Offer regular, constructive feedback.
• Introduce them to your contacts and facilitate networking opportunities.

For more tips for mentors and mentees, check out this article I wrote for the ABA Law Practice Magazine – and if for some reason you can’t get access to the article, send me an email and I’ll send you a copy).

Happy International Women’s Day!

(The study mentioned above is published in the INFORMS journal Marketing Science and is entitled “Breaking the Glass Ceiling: Empowering Female Entrepreneurs Through Female Mentors.” The authors of the study are from the University of Notre Dame, Texas A&M University, the University of Chicago, and the London School of Economics and Political Science.)