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LinkedIn Groups: A Targeting Opportunity

Hi, I’m Allison Shields, President of Legal Ease Consulting, and co-author of the upcoming book, Make LinkedIn Work for You, a Practical Handbook for Lawyers and other Legal Professionals. A recent survey of in-house counsel revealed that although in-house lawyers are using LinkedIn, and consuming content from outside counsel, they feel that lawyers don’t do …

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LinkedIn: Your Modern-Day Rolodex

Hi, I’m Allison Shields, President of Legal Ease Consulting, where I help lawyers with practice management, marketing and business development, including LinkedIn. Even with all of the technology available today, most lawyers tell me that they get most of their clients through word of mouth referrals. Their best business development efforts are aimed at networking, …

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Make Your LinkedIn Connections Work for You

Hi, I’m Allison Shields, President of Legal Ease Consulting, where I help lawyers get the most out of LinkedIn. And today, my question for you is, “What are you doing with your LinkedIn connections?” So many times I talk to lawyers and they tell me they’re sending and accepting invitations to connect on LinkedIn, but …

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Which Posts Get the Most Engagement on LinkedIn?

Do you want to increase visibility and engagement with your LinkedIn posts? Hi, it’s Allison Shields from Legal Ease Consulting where I help lawyers build the practices they want and attract their ideal clients using tools like LinkedIn. In my last couple of videos, I talked about using hashtags and mentioning connections as two ways …

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Mention Connections to Get Attention on LinkedIn

In this video in my LinkedIn series, I talk about mentioning or tagging connections as a way to boost visibility and get some additional engagement from your posts. Hi, I’m Allison Shields from Legal Ease Consulting, Inc., and in today I want to talk about another way to increase engagement with your posts on LinkedIn. …

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Get Active and Get Real Results from LinkedIn

On November 19, 2019, at 2 p.m. Eastern, I’ll be doing a webinar with Zola Suites/Zola Media, Get Active and Get Real Results from LinkedIn. LinkedIn is a rapidly-growing professional network, and one in which most lawyers have a presence. But although many lawyers have established a LinkedIn Profile, few use the platform actively or …

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New York State Bar Association Solo Practitioner Conference

The New York State Bar Association will be holding its annual Solo Practitioner’s Conference again this year, on October 28, 2019. The conference will feature a full day of programming specifically geared toward solo practitioners, and covering topics including networking, reputation management, client appreciation, and using LinkedIn effectively and ethically (my topic). For more information …

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Tech Summit: New York State Bar Association

The 2019 Tech Summit is a two-day event which will be held at the Crowne Plaza in Times Square, NYC. The packed two-day schedule includes presentations on everything from cybersecurity to PDFs, i-devices and admissibility of tech-related evidence. Get your CLE credits for the year, along with important tech information by joining me at the …

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